Library Marketing Designs Promote Author Greg Neri Event

Library website banner advertisement.

Newsletter pages and internal publicity.

Author Greg Neri will visit the Alachua County Library District on September 16 to talk about his work. He has written several children and young adult books, including Ghetto Cowboy, The Knockout Games, Chess Rumble, Yummy and True & Nelle. Neri’s work has tackled difficult situations kids and teens can find themselves in, such as peer pressure and bullying, and how they can find positive ways to move past those issues.  

Neri provided the library with an illustrated image of himself that had previous been used for a "READ" poster elsewhere. 

In order for the image to work within my variety of different design layouts, I silhouetted his body out from the background. I also took a detail portion of the background to enlarge then ghost it back in varying percentages—depending on what size of text would need to be read over top of it—for use as larger backgrounds on different collateral pieces.

Broadcast television PSA.

Collaterals created for this event include (+ quantities):

Quarter page handbill (250)
8x11 inch sign (35)
21x28 inch poster (4)
3.25x4 inch newspaper advertisement (1)
School publication print advertisement (1)
Magazine print advertisement (1)
Website banner advertisement (1)
Newsletter cover and interior page 
(1 page each) 
Broadcast television public service announcement advertisement (1)

Three external publicity collateral advertisements.