|Roadside sign announces opening of new library after opening day.|
|Invitation (folded) was printed on card stock, two invites per 8.5x11 inch page.|
Event program (lower right) was also printed in the same manner, but not folded.
|Grand opening public service |
I looked back at previously designed marketing collaterals for the mobile unit's grand opening as a basis for continuing the theme of "building the future." That series of collaterals made use of a blue print background, a rainbow, and a few architectural tools such as a t-square. An announcement for ground breaking on the new permanent location site used a shovel silhouette along with the rainbow as part of the handle. You can see samples of those materials in my earlier blog posts here http://librarygraphicdesign.blogspot.com/2011/12/cone-park-library-branch-grand-opening.html and here http://librarygraphicdesign.blogspot.com/2013/04/library-groundbreaking-ceremony.html .
|Post grand opening public service|
|Website home page banner ad.|
|8.5 x 11 inch sign to post|
in existing branch before
transfer of materials into
the new library branch.
Closer to the grand opening day, a website banner ad and a secondary blog icon image would also appear on the library website to announce the grand opening and link to a blog post for details.
Because the mobile library unit would still be in operation during construction of the new permanent building, a time would come when materials from the mobile unit would need to move to the permanent site. A sign was created to provide advance notice for that disruption of service on the days that transfer of materials would happen.
|Library lobby poster.|
For the day of the grand opening, an event program was created, printed front and back on card stock, two programs to an 8.5x11 inch page. A diagram of the building's floorplan was also created to help visitors navigate the new space. And lastly, a pair of certificates were designed to present to the Library Foundation and Friends of the Library organizations for their generous support in helping to make the new library possible look and function to the highest of expectations.
|Email invitation image.|
Photos of the grand opening event can be viewed here:
|Event poster showed floorplan |
sections of new library.
Items created for publicizing the new library:
300 copies: Grand Opening Event Invitation
1 copy: Grand Opening Event Email Invitation
1 copy: Grand Opening PSA #1
1 copy: New Library Open PSA #2
1 copy: Grand Opening Event Website Banner
1 copy: New Library Open Blog Icon
4 copies: Library Closed (during collection shift) 8x11 inch Signs
1 copy: 20x30 inch Grand Opening Announcement Lobby Poster
3 versions / 6 prints each: 24x19 inch Yard Signs for Pre-Grand Opening, Day-Of Grand Opening; and Now Open Post Grand Opening
100 copies: Grand Opening Event Program
1 copy: Grand Opening Event Colour Coded
24x19 inch Poster
1 copy: Grand Opening Event 11x8.5 inch Appreciation Certificate for Friends of the LIbrary donor
1 copy: Grand Opening Event 11x8.5 inch Appreciation Certificate for Foundation donor
|Event program front and back.|